Disrupting disruption with disruptive disruptions since 2010.
The person you start a company with based on four hours of friendship and mutual delusion, who will become either your closest ally or your most expensive breakup. Dating is easier than finding a compatible co-founder.
Customer Acquisition Cost—how much you spend in sales and marketing to land one customer. VCs compare this to lifetime value to determine if your business model is actually viable or just an expensive hobby.
Also called tag-along rights, these allow minority shareholders to join a sale transaction if majority holders are selling their shares. The 'if you're abandoning ship, I'm coming too' clause.
The modern equivalent of passing the hat, except the hat is a slick website and you're asking thousands of strangers on the internet to fund your dream project, questionable invention, or potato salad. It's democratized investing meets collective optimism meets occasional fraud.
In startup land, the terrifying gap between early adopters who'll buy anything shiny and the mainstream market that actually expects your product to work. Coined by Geoffrey Moore, this metaphorical canyon is where many promising startups go to die, usually because they assumed soccer moms would be as forgiving as tech bros. It's the entrepreneurial equivalent of realizing your mom's friends won't think your jokes are as funny as your college roommates did.
A resilient company that survives on minimal resources and refuses to die despite market conditions that would kill competitors. They're scrappy, resourceful, and nearly impossible to eliminate.
The art of building a valuable company while raising as little outside funding as possible, preserving founder ownership and bragging rights. It's increasingly rare in an era of mega-rounds and bloated valuations.
How much you spend to gain one customer—a depressing metric that determines whether your unit economics work at all.
The additional value investors pay for governance rights and control provisions beyond pure economics, willing to pay higher prices for board seats and veto powers. The surcharge for not trusting founders to run the company they founded.
A person who owns money and loves owning more money, preferably through means that maximize wealth accumulation. The ideological cheerleader for markets and minimal regulation.
A sudden, catastrophic drop in value, performance, or viability—the moment your startup's growth chart becomes a ski slope in the wrong direction. Often used in VC circles to describe what happens when a company hits its scaling limit without a parachute.
A spreadsheet showing who owns what percentage of your company, updated regularly as you dilute yourself with more funding rounds.