dual-track agile

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Definition

A product development approach where discovery and delivery work happen simultaneously on parallel tracks. A noble attempt to do research and execution at the same time that usually results in doing both poorly.

Example Usage

We adopted dual-track agile, so now we're both discovering what customers want and building the wrong thing simultaneously.

Origin

Product management methodology developed by Marty Cagan and others in the 2010s

Fun Fact

The approach works brilliantly in theory but requires organizational maturity that most companies claim to have but don't.

Source: Agile product development and UX methodology

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