low-touch

Definition

Requiring minimal human interaction or manual intervention, usually describing automated systems or self-service processes that replace people with frustrating interfaces.

Example Usage

We're moving to a low-touch customer support model with AI chatbots handling tier-one inquiries.

Origin

Sales and customer service terminology from the 2000s

Fun Fact

Low-touch solutions often result in high-rage customer experiences.

Source: Sales and customer service terminology

Related Terms

Intermediate

Alignment

The state of everyone pretending to agree so the meeting can finally end. True alignment in a corporation is about as common as a unicorn riding a hoverboard -- theoretically possible, never witnessed.

💼 Corporate / Business

Beginner

desk bombing

The practice of showing up uninvited at someone's desk to ask questions instead of using email or scheduled meetings. A productivity assassin disguised as collaboration.

💼 Corporate / Business

Beginner

business as usual

Normal operations continuing despite chaos, crisis, or the fact that nothing about the current situation is remotely usual.

💼 Corporate / Business

Beginner

feasible

The diplomatic way of saying something could theoretically be done without committing to whether it should be done or if anyone actually wants to do it. This adjective lives in the sweet spot between "impossible" and "confirmed," giving planners wiggle room to sound positive without making promises. When consultants say something is feasible, they mean it's technically possible given unlimited time, budget, and patience.

💼 Corporate / Business

Beginner

procedures

Formalized, documented step-by-step processes that dictate how tasks should be completed within an organization. They're supposed to ensure consistency and compliance, but often just ensure that simple tasks require seventeen approval signatures. Companies love creating procedures; employees love ignoring the ones that make no sense.

💼 Corporate / Business

Beginner

obligatory

The corporate way of saying 'you have no choice in this matter' while maintaining a veneer of politeness. It's what makes something binding whether you like it or not, from legal contracts to those team-building exercises nobody asked for. When your boss says attendance is 'obligatory,' they mean 'be there or update your resume.'

💼 Corporate / Business

Translate This Term

See “low-touch” in Corporate Speak, Gen-Z Slang, Pirate Speak, and more.

Try the Translator

Share This Term

Post on X Share on Facebook Share on LinkedIn

Discover a Term

Intermediate

Logistics Train

The succession of supply vehicles and support units moving resources from rear areas to forward combat units. The lifeli...