Definition
A corporate euphemism for 'we decided you liked it more than we did, so we killed it.' It means to stop producing or selling a product, often with no warning and a stern-faced press release.
Example Usage
Management decided to discontinue the beloved cinnamon cereal, citing 'shifting consumer priorities' and a spreadsheet nobody showed us.
Source: Provided dictionary definitions; common commercial and retail terminology
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See “discontinue” in Corporate Speak, Gen-Z Slang, Pirate Speak, and more.
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