Definition
The gamer's morning ritual of logging into World of Warcraft before you've even had coffee or put on pants—prioritizing virtual quests over basic hygiene.
Example Usage
I used to hate mornings until I discovered wake and wow; now I'm up at 6 AM every day.
Source: Urban Dictionary (https://www.urbandictionary.com/define.php?term=wake%20and%20wow&defid=2375504)
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