Definition
Getting agreement and support from the people who are affected by or interested in a decision. A euphemism for 'we need to convince people to do this whether they want to or not.'
Example Usage
We can't proceed with the restructuring without stakeholder buy-in from both the finance and operations teams.
Origin
Business management terminology; popularized by project management methodologies in the 1990s
Fun Fact
Stakeholder buy-in is easiest to obtain when stakeholders stand to gain personally
Source: Project management and organizational change terminology
Related Terms
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