Definition

A short, quotable statement designed for media consumption, typically devoid of nuance and optimized for emotional impact rather than accuracy.

Example Usage

Instead of explaining policy, the politician delivered a series of snappy sound bites.

Origin

Emerged in the 1980s with the rise of television-dominated politics.

Fun Fact

Average sound bite length on network news has declined from 42 seconds in 1968 to under 10 seconds today.

Source: Media and campaign terminology

Related Terms

Intermediate

whipping

In politics, the art of "encouraging" party members to vote the party line through various techniques ranging from gentle persuasion to outright threats about committee assignments. Whips are the enforcers of legislative loyalty, keeping rebellious members in check and counting votes like a bookie tracking bets. The term comes from fox hunting's "whipper-in" who kept hounds from straying—an oddly appropriate metaphor for managing politicians.

🏛️ Government / Politics
Intermediate

bundler

A campaign fundraiser who collects checks from multiple donors and delivers them in one impressive stack, effectively skirting individual contribution limits through networking magic. The political world's favorite party planner.

🏛️ Government / Politics
Intermediate

Caucus Room

The exclusive space where legislative power actually gets distributed, far from public view and constituent input.

🏛️ Government / Politics
Beginner

Flaming Liberal

A politically charged, often derogatory term conservatives use to describe Democrats or liberals, implying they're excessively progressive or outspoken about their views. The "flaming" prefix adds dramatic flair, suggesting these individuals are not just liberal but aggressively, flamingly so. This is political discourse at its most subtle—which is to say, not at all.

🏛️ Government / Politics
Advanced

motion to reconsider

A procedural move allowing a legislative body to revisit a vote already taken, typically filed by a member who voted with the winning side. A do-over for lawmakers who realize they made a mistake or got new orders from leadership.

🏛️ Government / Politics
Intermediate

sovereignty

Supreme authority within a territory, recognizing no legal superior in domestic or international affairs. The political equivalent of 'I'm not touching you'—technically independent while still subject to economic reality and military power.

🏛️ Government / Politics

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