Definition
To utterly destroy, dominate, or decisively defeat something (slang usage)—the hyperbolic way creative types say their campaign absolutely crushed it. Not actually a crime when applied to quarterly targets.
Example Usage
Our ad campaign murdered the competition's conversion rates by a factor of three.
Source: Common slang terminology
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See “murdered” in Corporate Speak, Gen-Z Slang, Pirate Speak, and more.
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isianmtu
I swear I am not making this up...