ideate

Definition

To generate, develop, or communicate ideas, typically in a brainstorming context. A verb invented because 'brainstorm' and 'think' weren't sufficiently corporate-sounding.

Example Usage

Let's ideate some solutions for improving customer retention during tomorrow's workshop.

Origin

Adapted from design thinking methodology popularized by IDEO and Stanford's d.school in the 2000s

Fun Fact

The term spawned an entire family of jargon including 'ideation session,' 'ideation space,' and 'ideation facilitator'—proving that corporate buzzwords reproduce asexually.

Source: Design thinking and innovation terminology

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