homegrown

Definition

Built entirely in-house by internal team without external consultants or enterprise solutions; a diplomatic term meaning 'we did this ourselves with our budget and talent level.'

Example Usage

Our homegrown CRM system costs 90% less than the enterprise competitor and actually fits our workflow, though the onboarding documentation is... sparse.

Source: Common startup and business terminology

Related Terms

Advanced

note tsunami

The overwhelming wave of convertible notes and SAFEs that convert to equity during a priced round, often revealing a far more complex cap table than founders realized. The moment when chickens come home to roost, except the chickens are financial instruments.

🚀 Startup / VC

Advanced

super pro rata

The right to invest more than your proportional share in a subsequent round, allowing early investors to increase their ownership. Pro rata's aggressive older sibling who always wants more.

🚀 Startup / VC

Beginner

Deck Rotation

The process of pitching your deck to many investors in sequence, iterating based on feedback. Like a miserable version of speed dating.

🚀 Startup / VC

Advanced

control premium

The additional value investors pay for governance rights and control provisions beyond pure economics, willing to pay higher prices for board seats and veto powers. The surcharge for not trusting founders to run the company they founded.

🚀 Startup / VC

Intermediate

vested

The magical moment when stock options or retirement contributions officially become yours to keep, transforming from corporate dangling carrot into actual ownership. It's the golden handcuffs' lock clicking shut, ensuring you'll think twice before rage-quitting. The startup world's version of 'you must be this loyal to ride this rocket ship.'

🚀 Startup / VC

Beginner

equity financing

Raising capital by selling ownership stakes in the company rather than borrowing money. It's the fundamental bargain of venture capital: you get money now, investors get a piece of your future success (or failure).

🚀 Startup / VC

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