Definition

A cheaper alternative to an expensive product, usually makeup or fashion, that allegedly provides similar quality. The art of looking bougie on a budget, or as your bank account prefers to call it, survival.

Example Usage

This $12 mascara is a total dupe for the $45 one, I literally can't tell the difference.

Origin

Short for 'duplicate,' popularized by beauty YouTube and TikTok communities

Fun Fact

The dupe economy has become so sophisticated that entire accounts are dedicated to finding dupes, creating a meta-marketplace of knockoff recommendations.

Source: Beauty influencer and TikTok communities

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