Definition

The act of broadcasting information about goods and services with the persistent energy of a door-to-door salesman who's discovered social media. It's the continuous cycle of creating awareness through paid channels, organic content, and those weirdly targeted ads that make you wonder what algorithm knows about you.

Example Usage

Our TikTok account advertises our accounting software through increasingly unhinged dance videos.

Source: Merriam-Webster / Marketing industry standard terminology

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