Definition
The phenomenon where the worst investment opportunities are most aggressively marketed to investors, while the best deals are oversubscribed and hard to access. If they're begging you to invest, run.
Example Usage
The demo day company pitching us the hardest ended up being a classic case of adverse selection—the smart money had already passed.
Origin
Economics term from insurance markets, popularized by George Akerlof's 'Market for Lemons' paper (1970)
Fun Fact
Adverse selection explains why cold emails from founders almost never lead to VC investments—top deals are sourced through warm introductions.
Source: Economics and information asymmetry theory
Related Terms
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See “adverse selection” in Corporate Speak, Gen-Z Slang, Pirate Speak, and more.
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