Definition

Derogatory term for someone who religiously wears Hollister clothing, named after the brand's obsessive inclusion of "22" on most garments (referencing their dubious 1922 founding claim). Particularly cutting when aimed at guys who build their entire personality around overpriced mall surf culture despite living 1,000 miles from any ocean.

Example Usage

He seemed cool until I noticed he was a total 22er—even his winter coat had a giant Hollister logo.

Source: Urban Dictionary (https://www.urbandictionary.com/define.php?term=22er&defid=4963607)

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